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Ensure a Strong Future While Addressing Current Challenges
2022 has shaped up to be a challenging year for many nonprofits. The jump in inflation has taken a toll on many organizations as they …
A Goals Oriented Culture
Henry Ford once said, “Obstacles are those frightful things you see when you take your eyes off your goal.” Imagine if you work for an …
Making Events Great Again!
Events have always been an important tool when developing a Major Gifts program. Fundraising is always about developing strong relationships with donors and if you …
Communication is Key
Whenever I meet with a new client, I ask them to fill out a questionnaire that identifies strengths and weaknesses in their fund raising program. …
The Psychology of Solicitation Part III: Social Proof
The third principle in Robert Cialdini’s book Influence that is worth considering is Social Proof. This is the principle that states, “We view a behavior …
The Value of Naming
”What’s in a name? That which we call a rose by any other name would smell as sweet” These words from Shakespeare’s Romeo and Juliet …