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Vision, Performance, Impact
 Non-profit organizations face many difficult challenges and it is our job to help them overcome their struggles so they are better equipped to execute their goals.
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The Psychology Of Solicitation Part II: Consistency and Commitment

The second principle in Robert Cialdini’s bestselling book Influence to consider is Consistency and Commitment.  This principle states, “Once people make a decision, take a …

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The Psychology of Solicitation: Reciprocity

In his bestselling book, Influence, Robert Cialdini changed the way professionals in sales and acquisitions understand the science of persuasion.  In fundraising, there are many …

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How Planned Giving Can Enhance Your Fundraising Program

The most successful fundraising organizations inspire gifts from diverse sources of income.  The traditional breakdown of these sources is through direct and/or digital mail, major …

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Afraid to Ask???

Being a major gift solicitor takes courage.  It is not easy to look across a table at someone you barely know and ask them to …

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Getting Back To Meeting

The recent social distance requirements in response to Covid19 have presented major gift fundraisers numerous challenges.  Interpersonal relationships are the foundation of strong and growing …

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Are You a Donor-Centric Fundraiser?

One of the great privileges of being a fundraiser is that you have the opportunity to engage with many interesting and generous individuals. These are individuals …

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