Thomas Edison once said, “A genious is a talented person who does his homework.” I often like to think of this quotation when encouraging clients to create a strategic plan. If you have a goal to increase your organization’s overall impact but don’t understand the audience of donors necessary to get there you will likely …
Abraham Lincoln was once quoted as saying, “the best way to predict your future is to create it.” Our 16th President, who successfully led the country through its darkest hours during the Civil War, took those words to heart as he looked into the abyss during a time of crisis and seized opportunity from the …
In the world of fundraising and development communication is the bedrock of a successful program. At its core, successful fundraising is built upon strong personal relationships. Our best donors don’t just see themselves as checkbooks or ATMs for the organizations they support. They consider themselves partners and friends who want to make an impact on …
The Importance of Communications During Times of Uncertainty Read More »
The most effective way to inspire a donor to increase their giving and make a major gift to your organization is by making a solicitation in person. When you are able to look a donor in the eyes, share the impact of what their giving has accomplished and ask them to increase that impact with a …
You’ve just finished another year of fundraising in which you exceeded your income goals, attracted many new donors and helped your organization reach all time high levels of impact. And what do you get in return for the job well done? You get to start from scratch all over again! Yogi Berra was quoted as …